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Connect through Creators your audience trusts

Unique proposition that gives brands direct access to the Creators that matter most to you.

To find out how you can work with us, follow the link below

02

Access Premium Inventory from YouTube's Top Creators

Direct Ad Sales rights through the exclusive YouTube Partner Sales Program.

Allowing privileged access to the Creators we manage

03

Privileged Access to Top Creators on YouTube

YouTube Ad Server Integration guarantees your brand's placement on the most relevant Creator content

How can Creator Access complement your current YouTube media strategy

Drag the cards to find out

100% SOV sponsorships

Takeover all ad inventory against video, channel or event to give your brand the highest prominence

Complementary offering

Creator Access drives engagement , YouTube auction delivers for performance

Unrivalled access to top talent

At our core we’re a business run by Creators, for Creators

In the Living Room

Align your brand’s creative on the big screen with Creator Access seeing over 50% of total views occurring in the Living Room and growing exponentially.

Sponsorships

We have exclusive access to our Creator network to allow your brand to purchase up to 100% share-of-voice takeovers

Content Integrations

We place ads in front of your audience’s favourite creators and through our exclusive access your brand can be truly integrated to the content

Programmatic

Through our Ad server integration with DV360, your brand can purchase inventory securely and in real time

Prioritised access

Through our Google Ad Manager 360 integration , Creator Access has prioritised access to Creators within our network.
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What is the YouTube Partner Sales Program?

What is the YouTube Partner Sales Program?

Answer

The YouTube Partner Sales program is an exclusive program for the top content owners on YouTube. It allows brands to work directly with content owners rather than through the Google Auction

A brand new offering
Built for Brands
Direct access
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How is buying through Creator Access different to standard YouTube advertising?

How is buying through Creator Access different to standard YouTube advertising?

Answer

Standard YouTube = open auction, limited placement control. Creator Access = direct deals with premium inventory, full transparency, fixed CPMs, guaranteed delivery, and priority access.

A brand new offering
Built for Brands
Direct access
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Is my brand safe with Creator Access

Is my brand safe with Creator Access

Answer

We know who our Creators are and the content they produce. Every placement runs on official, verified channels within our Content Management System. Full transparency on ad placement with regular performance reporting.

A brand new offering
Built for Brands
Direct access
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What buying methods are available?

What buying methods are available?

Answer

Fully Managed Service (we handle everything) or Programmatic Guaranteed via DV360 (you manage campaigns whilst securing premium inventory at fixed rates).

A brand new offering
Built for Brands
Direct access
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What CPMs should I expect?

What CPMs should I expect?

Answer

Final pricing depends on format, targeting, and campaign specs. Contact us for a tailored quote.

A brand new offering
Built for Brands
Direct access
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Can I target specific audiences or content genres?

Can I target specific audiences or content genres?

Answer

Yes. Demographics, device type (CTV/mobile/desktop), geography, time-based, contextual content alignment, and audience affinities. Available via fully-managed service or DV360.

A brand new offering
Built for Brands
Direct access
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How quickly can I get a campaign live?

How quickly can I get a campaign live?

Answer

5 working days from receipt of assets. For larger partnerships (sponsorships, bespoke integrations), contact our team for timelines.

A brand new offering
Built for Brands
Direct access
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What content and channels are included?

What content and channels are included?

Answer

Premium creator network anchored by Sidemen (150M+ subscribers) across entertainment, gaming, lifestyle, and sports content. Full channel list available on request

A brand new offering
Built for Brands
Direct access

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